Creating Futures: Scenario Planning as Strategic Management

Abstract

The author, Michel Godet maintains that, with the right tools and attitudes, people can learn how to create futures. In this handbook for professionals, managers, planners, and entrepreneurs he describes and details a number of futures-thinking techniques--from workshops to scenario-building software--that enhance the collective process. Readers will find effective ways to anticipate change, while avoiding cliched solutions and conventional thinking. Creating Futures provides powerful tools for business and political leaders facing uncertainty.

Creating Futures

Topic
Models and Methods
Environmental Scanning and Trend Analysis

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